One District, One Product Programme
UTTAR PRADESH
Others
Other
Published By: SeMT
The UP government?s One District, One Product Programme aims to encourage such indigenous and specialized products and crafts. There are products in UP that are found nowhere else ? like the ancient and nutritious 'Kala namak' rice, the rare and intriguing wheat-stalk craft, world-famous chikankari and zari-zardozi work on clothes, and the intricate and stunning horn and bone work that uses the remains of dead animals rather than live ones, a nature-friendly replacement for ivory. Many of these products are GI-tagged, which means they are certified as being specific to that region in Uttar Pradesh. Many of these were also dying community traditions that are being revived through modernization and publicization.
Project Details
Brief Background
The UP Government?s One District-One Product Programme aims to encourage such indigenous and specialized products and crafts in UP that are found nowhere else ? like the ancient and nutritious Kala Namak rice the rare and intriguing wheat-stalk craft world-famous chikankari and zari-zardozi work on clothes and the intricate and stunning horn-bone work that uses the remains of dead animals rather than live ones a nature-friendly replacement for ivory.
Objective
The main objectives of the One District One Product Programme of Uttar Pradesh are as follows: Preservation and development of local crafts / skills and promotion of the art. Increase in the incomes and local employment (resulting in decline in migration for employment). Improvement in product quality and skill development. Transforming the products in an artistic way (through packaging branding). To connect the production with tourism (Live demo and sales outlet ? gifts and souvenir). To resolve the issues of economic difference and regional imbalance. To take the concept of ODOP to national and international level after successful implementation at State level.
Benefits
One District One Product Programme is aimed at creating product-specific traditional industrial hubs across 75 districts of Uttar Pradesh that will promote traditional industries that are synonymous with the respective districts of the state.
Implementation Methodology
Following a development methodology mainly depends upon the problem areas as well as the requirements of the application to be developed. Generally we follow below mentioned methodologies. ? Agile model ? Software Prototyping ? Rapid Application Development (RAD) ? Extreme Programming (XP) ? Incremental Development Following is the development process we use in the phased manner ? Requirement Gathering ? System Analysis and Design ? Coding/Development ? Quality Assurance/Testing ? Implementation /User Training ? Maintenance/SupportImplementing Agency Details
Name of implement agency
Department MSME & Export Promotion UP
Name of Representative of Agency
Representative Agency Email
Representative Agency Phone / Mobile
Availability of application for implementation in Other States
(Details on how this application can be made available to other State)
Web Bases Application can be used in any state
