media
Assam Tourism

ASSAM

Beneficiary Oriented Solution - State

Public distribution

Published By: N

The State of Assam is blessed with natural beauty, be it the emerald tea gardens, teeming wildlife, the limitless stretch of the mighty Brahmaputra, the majestic one-horned rhino or the warm beautiful people of the land, Assam is all this and much more.

Project Details

Brief Background

For the promotion of Tourism in Assam the department of Tourism is framing policies and programmes for the growth of tourism in Assam. The department has come a long way since its humble beginning in the 1958. It has been widely acknowledged as a potent engine for comprehensive socio-economic development.

Objective

India is the most populated country in the world with 1.4 billion people. It has one of the youngest populations globally. A fifth of the world?s youth demographic is in India and this population advantage could play a critical role in achieving the nation?s ambitious target to become a US $ 5 trillion economy. India?s large youth population offers both a workforce as well as a market. These young people are driving a culture of innovation entrepreneurship and diversity.

Benefits

With a view to capitalise on this demographic dividend the Government of India has come up with an initiative named ?YUVA Tourism? to create awareness among the youths about India?s natural and cultural heritage through tourism. As part of this initiative Tourism Clubs would be formed in educational institutions.

Implementation Methodology

Ministry of Tourism intends to celebrate this year at India@75 by launching a campaign focussed towards ?YUVA Tourism?. In this respect one of the initiative would be to develop Tourism Clubs. These clubs would target different categories from schools colleges and working age groups.

Technology Architecture

Additional Image

Contact Details

Ranoj Kumar Borkataky, Director of Tourism, Assam Tourism Development Corporation

directorate-tourism@assam.gov.in

3612633654

Website Link

https://assamtourism.gov.in/